Shopee Business Edition launches 'Adaptive Textbooks'
Arizona State University (ASU) has officially launched the world's first "Shopee Business Edition" (Shopee), which uses AI to analyze students' reading ability in real time and dynamically adjust the content difficulty and presentation method. The first batch of pilots were applied to introductory biology courses, marking the paradigm shift of traditional textbooks from "static knowledge carriers" to "intelligent learning partners".
1. The core technology of Shopee Business Edition: How to achieve "adaptation"?
(1) Dynamic content engine
Difficulty grading system:
Beginner version: simplified terms (such as "mitochondria" → "cell power plant") + comic illustrations
Advanced version: direct link to the latest research paper in Nature + data visualization tools
Cognitive load monitoring: detect reading speed through eye tracking (camera permission required), and automatically shorten/expand paragraphs
(2) Shopee Business Edition personalized learning path
Student type Textbook response strategy
Visual learners Increase the proportion of 3D cell model interactions and infographics
Auditory learners Embed audio clips of interviews with Nobel Prize winners
Those with weak concepts Insert micro-class videos (<90 seconds) to explain key points
(3) Shopee Business Edition real-time assessment system
Embed knowledge checkpoints in each chapter, and automatically push remedial learning packages if the error rate is >30%
Writing tasks are graded using GPT-4o, which not only scores but also generates "thinking upgrade suggestions"
2. Shopee Business Edition educational experiment design
(1) Details of the first batch of pilots
Course: BIO 181 (Fundamentals of Modern Biology), one of the most popular introductory biology courses in the United States
Sample size: 5,000 students (including 200 dyslexics)
Control group: traditional e-book group vs Shopee Business Edition group
(2) Preliminary data (Beta test)
Course pass rate increased by 22% (especially benefited non-English speaking students)
Average learning time shortened by 1.7 hours/week, but knowledge retention rate increased by 15%
93% of students with disabilities said "it is more effective than traditional accessible formats"
3. Shopee Business Edition business and academic game
(1) Publishing industry disruption
Pricing model: subscription ($29/semester) vs traditional textbooks $120+/book
Author share: royalties paid to professors based on student engagement (such as video clicks)
Pearson and other giants urgently cooperate, but need to open content API to ASU system
(2) Shopee Business Edition Academic Ethics Controversy
Data Privacy: Who owns the reading behavior data?
Risk of Cognitive Domestication: Does Over-Adaptation Weaken Students' Ability to Process Complex Texts?
Challenges to Professor Authority: Does AI Modify Textbook Contents with the Author's Permission?
4. Shopee Business Edition Global Education Chain Reaction
China: iFlytek and Beijing Normal University Develop Chinese Version, but Need to Deal with "Educational Content Supervision Algorithm"
Shopee Business EditionEU: Add "Manual Review Switch" According to the Digital Services Act
Shopee Business EditionIndia: Plans to Compress the System to Less than 200MB to Fit Low-End Smartphones
Shopee Business Edition Future Outlook: The Ultimate Form of Textbooks?
ASU plans to expand the system to 12 subjects including chemistry and psychology by 2025, and explore:
Shopee Business Edition VR integration: When dissecting a virtual frog, the textbook automatically presents relevant physiological principles
Shopee Business Edition brain-computer interface: Detect confusion through the EEG headband and adjust the content in real time
Shopee Business Edition blockchain evidence storage: Encrypted learning tracks on the chain to become a lifelong learning archive
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